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Franchise: The Golden Arches in Black America. Marcia Chatelain

Franchise-The-Golden-Arches.pdf
ISBN: 9781631493942 | 336 pages | 9 Mb

• Franchise: The Golden Arches in Black America
• Marcia Chatelain
• Page: 336
• Format: pdf, ePub, fb2, mobi
• ISBN: 9781631493942
• Publisher: Liveright Publishing Corporation

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From civil rights to Ferguson, Franchise reveals the untold history of how fast food became one of the greatest generators of black wealth in America. Often blamed for the rising rates of obesity and diabetes among black Americans, fast food restaurants like McDonald’s have long symbolized capitalism’s villainous effects on our nation’s most vulnerable communities. But how did fast food restaurants so thoroughly saturate black neighborhoods in the first place? In Franchise, acclaimed historian Marcia Chatelain uncovers a surprising history of cooperation among fast food companies, black capitalists, and civil rights leaders, who—in the troubled years after King’s assassination—believed they found an economic answer to the problem of racial inequality. With the discourse of social welfare all but evaporated, federal programs under presidents Johnson and Nixon promoted a new vision for racial justice: that the franchising of fast food restaurants, by black citizens in their own neighborhoods, could finally improve the quality of black life. Synthesizing years of research, Franchise tells a troubling success story of an industry that blossomed the very moment a freedom movement began to whither.

Franchise: The Golden Arches in Black America by Marcia
Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain's Franchise investigates the  Franchise: The Golden Arches in Black America – The
Content tagged with Franchise: The Golden Arches in Black America. Franchise: The Golden Arches in Black America by - Alibris
Buy Franchise: The Golden Arches in Black America by Marcia Chatelain online at Alibris. We have new and used copies available, in 2 editions - starting at  EPISODE 389 Franchise: The Golden Arches in Black
Episode 389 Franchise: The Golden Arches in Black America by Marcia Chatelain. Aired: Sunday, July 12th 2020  Franchise: The Golden Arches in Black America | Five Books
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CANCELED: Marcia Chatelain Presents, Franchise: The Golden Arches in Black America – March 12. Feb 25, 2020. Feb 25, 2020. Education and Social  Marcia Chatelain, "Franchise: The Golden Arches in Black
Listen to this episode from New Books in African American Studies on Spotify. Franchise: The Golden Arches in Black America (Liveright, 2020) by Marcia  Franchise (The Golden Arches in Black America) - Bulk
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